Stories from Sapa · Vietnam

Sapa residents are learning English not from textbooks but through practical street selling to help customers understand the value of their handicrafts. English serves as a tool to convey their culture and handicrafts, with some having learned for up to 20 years.

The Red Dream Business Group, founded in 2012, has established the Sapa Nabo company, which sells goods and promotes products to children.

Handicrafts, including gloves and clothes, in Sapa are described as telling stories of life, resilience, and a profound outlook on life. Sapa handicrafts feature intricate patterns, including shapes of wells, trees, children, and families, with beautiful colors.

Sapa National Tourist Area in Lao Cai province is preparing for a surge in visitors during the April 30 and May 1 holidays. The region aims to attract 5 million tourists this year. Preparations are currently underway to accommodate the expected influx.