Alex Mayase Co-Authors Book On Economic Forces
Alex Mayase, co-author of 'Planet Money: A Guide to the Economic Forces That Shape Your Life,' views each book as a 'tiny miracle.' He highlights the extensive work, resources, and strategic efforts involved in bringing a book to market, from paper and ink to distribution and marketing. The book explores the economic forces shaping daily life.
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Sources · 7 independent
KQED FM
“each one seems like a tiny miracle when you think about all the work that went into them, all the resources for the paper and the ink, the decisions about where to print them, all the strategy about how to actually get them into readers' hands and market them so people know about them.”
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