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News Wire / economy

China Promotes 'Reverse Customization' Consumer Model

CNR Economic Voice Beijing 9d9d Impact 8
China is promoting a reverse customization model that prioritizes consumer demand over producer-led models. This approach involves collecting consumer opinions and preferences to guide product design, research, and development.

Topics

supply chain management personalization flexible manufacturing

Developing

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Sources · 7 independent

CNR Economic Voice

“学会用柔性能力来承接需求,打破传统的这种大批量长周期的生产模式,建立小批量多批次快响应的柔性供应链。这些灵活的供应模式可以满足个性化的需求,同时也可以避免厂商库存的压力,摆脱同质化竞争的内耗。”

CNR Economic Voice

“消费新模式的第二种分类,我们叫作反向定制模式。这种模式,就是突破了以往从生产者出发,以生产者为起点的这种一个模式。而是反过来,以消费者需求为核心,通过收集消费者的意见和偏好,反向来指导这个生产企业进行产品的设计、研发和生产。从而实现用户直接需求。”

RTHK Radio 1 Cantonese

“灵活的供应链正在满足个性化需求。”

CNR Economic Voice

“学会用柔性能力来承接需求,打破传统的这种大批量长周期的生产模式,建立小批量多批次快响应的柔性供应链。”

CNR Economic Voice

“满足情感化的需求,从商品消费到情感共生。那么物质生活日益丰富的今天,消费者其实需要满足情感化的需求,从商品消费到情感共生。”

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