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News Wire / culture

Low-Budget Film Earns $40 Million

RTL France Paris 15d12d Impact 3
The film Prada 2 has generated nearly $40 million in economic benefits for brands. The production features cerulean blue dresses, a style originally created by Oscar de la Reine in 2002. The film's box office performance is described as an enormous success. The production cost approximately $340,000. The film's soundtrack has achieved success alongside the movie. Younger audiences are reportedly frequenting theaters to see the film.

Topics

film fashion economy

Developing

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Sources · 7 independent

RTL France

“le diable s'habillant Prada 2 avec Meryl Streep Coméga... a déjà généré près de 40 millions de dollars de retombées pour les marques.”

RTBF La Premiere

“ce film authentiquement choquant à petit budget, il a coûté 340 000 dollars, rapporte plus de 40 millions de dollars et devient culte.”

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